Turning Strategic Thinking into Reality by Developing Corporate Capability


The 3e Factor Group is a Melbourne-based team of Trusted Advisers founded in 1998 to provide a unique range of professional business services focused on achieving outstanding results.

Our team of professional Trusted Advisers have a wide range of experience in large corporate and small-medium businesses, specializing in business transformation, leadership development and executive coaching.

Getting results through people is a skill that cannot be learned in the classroom.  John Paul Getty, American Industrialist (1892-1976).

Gavin Norris

Executive Coach & Trusted Advisor

With over thirty years' experience in business transformation, business development, sales, general management, project management and consultancy roles in leading Australian companies, Gavin has complemented this experience with his considerable work in programming, analysis, human resources, training and lecturing.

Gavin’s clients have included leading corporations in telecommunications, information technology, tourism, automotive, heating, professional services, agriculture, education and training. He has supported his clients to become industry leaders in their chosen fields. Gavin commenced his IT career as a trainee programmer (COBOL) and later progressed through the technical ranks to project manager. During the 1980’s he managed a UNIX software house that developed network and traffic management software solutions for Telstra.

Gavin commenced coaching in 2002 which has been complemented by his trusted advisor work with start-ups specialising in web based & mobile applications and developing their customer bases.

Additionally, he has done transformation work (workshops & performance business coaching) with Telstra (Chief Marketing Office) in the analytics group.

He has presented the self-awareness platform to ICAANZ (Institute of Chartered Accountants) which were very well received. He has done other presentations on advanced self-awareness.

He coaches people in diverse roles covering CEO, CFO, CIO, CSO, CMO & Partners in Accounting firms, General Managers, emerging partners and high potentials which provide access to networks and valuable insights.

He coaches people into senior management and CEO roles. He is currently coaching CEO's, CFO's and CDO's.

He has done immense research on leadership and how to configure high performance teams.

Gavin is a member of the Australian Institute of Company Directors and Institute of Management Consultants and gained his tertiary qualifications in Business from Monash University and a Diploma of Education from State College Victoria.

Executive Coaching Partnership - Working in collaboration with Ernest Stabek in development and research for executive coaching program elements and related learning. www.sipvictoria.com

Ernest Stabek

Partner / Associate Coach

Ernest commenced management consulting in 2004 after several decades in Enterprise transformation and trouble-shooting roles as a professional CFO and Company Secretary.

After broadening his experience from

  • CFO to Strategy development in the late 1990’s and early 2000’s.
  • Organisational Change Management driven by technology in 2000 onwards (including taking responsibility for Human Resource Management in preparation for growth).
  • Conceptual Logic.
  • Large scale high value high risk investments for Government, NFP and Corporate enterprises (as an accredited DTF Investment Management Standard facilitator).
  • Strategic developments for start up’s in Human Capital, Asset & Data management utilising trusted advisory